Digitas Liquorice named #1 EMEA and #2 Global Digital Agency by Mobile Marketing Association Business Impact Study

Johannesburg – March 6, 2019: Mobile Marketing Association (MMA) Smarties Business Impact Index announced Digitas Liquorice as #1 Digital Agency in the EMEA region and #2 Globally in New York last night. The Index is the first ever and only ranking of agencies, advertisers, brands and technology enablers driving significant business impact through mobile-first campaigns. The Index is produced by Mobile Marketing Association (MMA), the leading global trade group for the mobile marketing industry.

Digitas Liquorice Founder and CEO, Miles Murphy expressed his delight about the business index: “We’re super thrilled to be announced the #1 Digital Agency in the EMEA region and #2 Globally for the second year running. This achievement stands by the real impact and ground-breaking work we deliver to our clients every day.”

To be named on this prestigious Index is a confirmation of Digitas Liquorice’s capabilities and thought leadership in mobile marketing. Only the most innovative companies driving impact and business growth through mobile are recognized on this benchmark for success.

“Those with top ranked positions are thought leaders who have shown the marketing and business community what it takes to drive business growth in mobile, inspiring the next big idea through award-winning work that effectively blends strategy, creativity, and execution for maximum business impact,” says Sheryl Daija, Chief Strategy Officer, MMA.

About Liquorice Founded in 2005 by CEO Miles Murphy, Digitas Liquorice specialises in a range of services from web to mobile, social media, CRM, content creation and search marketing. Digitas Liquorice employs 200 people at their 5 offices in South Africa, with affiliate offices in 37 countries across Africa. Digitas Liquorice’s Cape Town office was set up in early 2005, Durban in 2007, Belville in 2008, Johannesburg in 2010 and Stellenbosch in 2016. In 2014 Liquorice was acquired by Digitas. Digitas Liquorice has some of Africa’s largest brands as clients including, Unilever, Distell, Sanlam, Nedbank Defy, and Avon. www.liquorice.co.za