Boomtown launches the Maluti Mountain Cement brand in Lesotho

Following its appointment to Maluti Mountain Cement in 2018, Boomtown has successfully rolled out the launch campaign for the Lesotho-based challenger brand.   The highly regarded Lephema family from Lesotho partnered with international cement company and Boomtown client, Lafarge, to launch Maluti Mountain Cement.  A product that carries the Lephema name with pride, the inception of the…

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What’s the one trait all good leaders need?

Emotional intelligence, says Byron John, Managing Director at Vizeum South Africa. Here Byron shares his thoughts on getting an “emotional upgrade”.  I was asked to write an article on Emotional Intelligence (EQ). I must have displayed some sort of (positive) EQ behaviours amongst my peers to be given a topic technically I have very little…

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Why the drama?

11 April 2019 – Candy Dempers: MediaHeads 360 MD In the 90s there was a television commercial for the SABC’s Radio Active. The commercial depicted a family huddled around a television set. The initial shot showed the back of the TV with the family tuned into some gripping action. The grandfather was seated in the…

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How to be a better leader

Good leadership extends beyond the boardroom. Lani Carstens, Managing Director at John Brown Media South Africa, and part-time executive coach, shares her top tips for being a better leader – in life and at work. In a world of rapid change and volatility, and increasing interconnectedness, the need to improve the way we work together…

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MediaCom puts media first at Agency of the Future media event

Yet another extraordinary success this year, MediaCom’s The Agency of the Future event focused on exploring exciting and innovative opportunities that agencies can look forward to utilising in 2019 and beyond. Towards the end of last week, MediaCom hosted industry leaders and media partners respectively at the agency’s annual media-focused event. This year’s event was…

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PET bottles and sunlight key to purifying water

PET bottles – those used to bottle many carbonated and sweetened cold drinks as well as water – are the key to purifying water in areas without access to regulated water reticulations systems, or those where the system is unreliable or disrupted by natural disasters such as floods, earthquakes and cyclones or conflict. This is…

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What have we done?

Welcome to Produce Audio Agency. Say whaaat? Don’t worry agency friend, we’re not going after your clients…But we are going to help your brand stand out by partnering with you and designing compelling, creative audio solutions for any platform you need. Go play around on our new site and see what we’ve been up to,…

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What do all big ideas need to succeed?

Leadership buy-in, says Yash Deb, Managing director and Chief Creative Officer at Isobar Kenya. But how to get it? Yash shares his thoughts on the key factors that need to be considered when trying to sell a big idea. Enthusiasm and passion are all fine and well when it comes to lightbulb moments and big ideas,…

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