Adrian de sa Garces launches ADSG, repped by Egg in SA

Director Adrian de sa Garces and producer Lisa Gardner have launched ADSG, a branded creative partnership that will be repped by Egg Films in South Africa and Nicholas Berglund in Europe. ADSG will maintain its own identity, while benefiting from Egg’s infrastructure and local agency relationships, similar to how Egg worked with Terence Neale as…

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What came first, the chicken or the app?

All of a flutter, South Africa is clucking about the best food ordering app – there was even a live test on the radio recently to put the options through their paces. But what South Africa needs to know is that there’s a better option: the Nando’s ordering app. South Africa’s best-loved PERi-PERi chicken has…

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20 top industry experts. One day. One stream. TED-Talk style.

“An absolutely formidable array,” is how IMC CEO Dale Hefer describes the speaker line up for the 2019 Nedbank IMC Conference happening in March 2019.  “Our mission was to bring together 20 great marketing minds and it is mission accomplished.”  Included on the line-up is Khensani Nobanda Group Executive Marketing and Corporate Affairs, Nedbank.  “I am…

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Debonairs Pizza launches ‘Dezemba’ campaign

The festive season is upon us. And as we get ready to let our hair-down and kick our feet up, Debonairs Pizza rolled up its sleeves one last time to launch a meal that would make this year’s festive a little more ‘feast-ive’ – without breaking the bank, of course. “We briefed the agency to…

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APEX 2019 — call for entries

The Association for Communication and Advertising (ACA) is pleased to announce that the 2019 APEX awards season is officially open for entry. The annual APEX awards is hosted by the ACA, the official representative body for the Communications and Advertising sector in South Africa. The APEX awards programme recognises and awards those advertising and communications…

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Toyota adds TV to Aygo mix

The new campaign for Toyota Aygo from long-standing marketing partner, FCB Joburg, adds television to the mix after historically relying on digital to communicate with the competitively priced car’s young and highly aspirational target market. Briefed by Toyota SA to ensure the Aygo is top-of-mind when it comes to making a first-time car choice, the…

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The winning streak continues for Joe Public Connect

The Direct Marketing Association of South Africa’s Assegai Awards, recognises integrated marketing excellence and raises the industry bar as we see the growing standard of winning work. As an agency group Joe Public United lives its purpose of growth and believes in always doing better than their best. Continuing this trend the group saw specialist…

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