Adstream acquires Dubsat’s Adsend

In November 2016, Adstream, the leading global provider of creative asset management, delivery and analytics technology confirmed the acquisition of Dubsat, an Omnilab Media company. Dubsat is an advertising content management and distribution company operating in the US, UK, Australia, New Zealand, and South Africa. With the acquisition, Dubsat joins Adstream’s global team that operates…

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Brands nudge their way towards goodness

by Kantar Added Value’s Executive VP Purpose Branding and Innovation, Leslie Pascaud, and Insight Project Director, Francesca Baker. Economics has long been based on the assumption that, as humans, we make rational decisions, purposefully thought out, that are in our best interest. For a long time, we marketers have known better: the reality is that…

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Building your brand through the power of storytelling

by Nicole Shapiro, Brand Associate Director at Added Value South Africa. People love stories and, for as long as people have walked the earth, across all cultures, storytelling has been an important fabric of society. From a young age, we listen attentively to stories – from tales in books to chronicles from the older generations.…

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Mann Made Media hosts the SABMiller and AB InBev Megabrew Conference

Mann Made Media (MMM) finally had its chance to take on the South African Conference of all Conferences the ‘SAB’s annual Strategic Marketing, Sales and Distribution Conference’. In 2016 MMM pitched for the event and was awarded the account to produce this prestigious annual event. This years ‘SAB Marketing Sales and Distribution Conference’ was especially…

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Maverick Mind reinvents mobile apps for effortless business

Johannesburg, South Africa Digital agency, Maverick Mind will empower companies to create cutting edge apps without cutting edge coding knowledge. The Maverick Mobi Web Application, which was launched in December 2016, will boast unmatched speed of development, allowing businesses to seamlessly build, customize and publish state of the art mobile apps. Maverick Mind’s Director of…

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Y&R South Africa calls on recent ad grads

Y&R South Africa is calling all unemployed advertising graduates — the agency is on the lookout for dynamic and passionate movers, shakers and magic creators! Y&R SA’s Cape Town and Jozi offices are looking for art directors/designers and copywriters for our structured, 12-month graduate program. Applicants can send their cover letter, CV and portfolio to…

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Velocity Media acquires Demographica’s email & SMS marketing division

Media release January 2017 Johannesburg: Velocity Media acquires Demographica’s email & SMS marketing division Award winning, full service B2B agency Demographica, has its roots in email and SMS marketing; the company’s original focus when it entered the marketing playground in November 2006. Demographica’s progressive and unorthodox approach to marketing quickly positioned them as the “go-to” agency…

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FCB Cape Town wins Wesgro

Wesgro, the Western Cape’s official tourism, trade and investment agency, has appointed FCB Cape Town to handle its estimated R15 million annual marketing and communications account. Nineteen responses to Wesgro’s request for tenders, as well as presentations from five short-listed agencies, were evaluated and – after completing a ‘chemistry’, credentials and an ‘opinion forming’ session…

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