Join the Charge with the bizhub Highveld Lions and 34°

A triumphant bizhub Highveld Lions team is gearing up for an action packed 2016/2017 cricket season after their win last month at the annual eKasi challenge, held at the Soweto Cricket Oval, against their rival the Multiply Titans. The Lions were resplendent in new kit, specifically designed for the occasion by creative partner agency 34°,…

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All the winners of the 2016 Assegai Awards

10 November 2016, Johannesburg. The Assegai Awards celebrates the best in direct marketing and the outstanding work these agencies and partners have produced over the past 12 months. “Once again, judges were impressed by the quality of work and the strategic thinking around the various brands,” said David Dickens CEO of the DMASA. “Our congratulations…

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FCB Joburg leads first-ever Pendoring official ranking

FCB Joburg, the largest full-service agency within the FCB Africa group, has taken pole position on the first ever Pendoring official ranking table with a total of 56 points while its sister agency, FCB 1886, placed in 7th position with 25 points. FCB Cape Town, with 11 points, just missed a position in the top…

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Inaugural Working Mothers Expo delivered by 3D Shell

One of the fastest growing divisions in the 3D Group of exhibitions solutions providers, 3D Shell, recently provided the infrastructure and exhibition space at the inaugural Working Mothers Expo. Taking place for the first time between 4 and 6 November at the Sandton Convention Centre, the Working Mothers Expo aimed to create a time and…

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Half an hour with Ryan Bacher, MD at NetFlorist

Online florist and gifting service NetFlorist was launched in 1999, at a time when online retail was still in its infancy. The business managed to avoid the dot-com bust of 2002 because it had already translated its vision into profitable sales, something most online start-ups had not managed to achieve. The business then made the…

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Authentic brand expression in cultural conversations

With the rise of digital communities and social media, marketers saw the opportunity to develop content strategies that would make branding efforts easier. To Douglas Holt’s point, this was a pipe dream: people no longer want to hear what brands have to say. Today, companies need to understand what customers actually care about, and what…

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Toyota Aygo campaign beats targets

The recent #AygoParentPitch campaign from Toyota South Africa and its marketing partner, FCB Joburg, has significantly beaten the targets the team set itself. “Our goal with this campaign was to remind our prime target market, young adults and their parents, of the youthful and urban design of the Aygo, as well as its cool features…

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Exclusive Books and Ultimate Media create festive podcasts

As the holiday season approaches and preparations begin for some well-deserved time out, what better time for Exclusive Books, South Africa’s premier book chain, to launch a festive pop up podcast book show on the latest best sellers and interesting reads. Ultimate Media has been tasked with the production of the podcasts along with author,…

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Why marketing collaboration matters and how DAM can help

What’s the big deal about collaboration these days? When it comes to marketing, it can be huge for the effectiveness of your team. Marketing today is hypercompetitive. Speed is crucial to gaining the competitive advantage – so it’s vital your team has the best tools for working together seamlessly. The modern day marketing department is…

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