iKineo launches “Fast Track”, a project delivery solution

Agencies are often slowed down by the processes and protocol of briefing work in, but nimble and ever-evolving, customer engagement agency, iKineo has launched a new business unit called ‘Fast Track’, which provides a faster, no-risk route to deliver small, but urgent projects, with no fuss. Headed up by Zonica Strydom and supported by a…

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The power of new

Di Springer – Partner: Head of Strategy In 2015 Bloomberg ranked South Africa the second “most stressed out” nation in the world, according to the Mail & Guardian. Plus, with the 6th highest number of shopping centres in the world, South African consumers love to shop. But what’s the connection between the two? Well, one…

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Betway bets on 34° in Kenya

Betway, one of the world’s largest online and mobile betting platforms, launched in Kenya in late 2015. But in a sports betting market that is saturated with betting brands and dominated by SportPesa, Betway needed to stand out from the clutter and ultimately differentiate itself as a brand that the Kenyan market could resonate with.…

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BF.34 is blowing it in Kenya

We like to celebrate our good news by blowing our over-the-top vuvuzela at any chance we get. We’ve been in the East African market for just over a year now as we believed that clients in Kenya were crying out for a fresh perspective from the tired old traditional ways of delivering creative solutions. “Collaborating…

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William Nicholson’s Buitenkant wins jury prize at Shnit Cape Town

Arcade Content’s multi-talented co-founder and producer William Nicholson won the Jury Prize for Best Made in South Africa Short Film at last weekend’s shnit International Shortfilmfestival, a global event held in Bangkok, Bern, Buenos Aires, Cairo, Hong Kong, Moscow, San José, and Cape Town, where it’s now in its seventh year. Buitenkant, the winning 11-minute…

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Leading Cape turnkey exhibition supplier gets new offices

3D Cape, one of the leading turnkey suppliers to the exhibitions industry, has moved into new premises at 102 Capricorn Drive, Capricorn Business Park. Its telephone and fax numbers are unchanged at 021-7021089 and 021-7021537 respectively. According to director, Andrew Keymer, the move was necessitated by the expansion of its Custom Division and quicker-than-expected growth…

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Keep your mental focus with adidas & Deezer

To launch its new category, adidas ATHLETICS, through the campaign #FindFocus, adidas has teamed up with PerformDM and Deezer to create a unique experience for their customers. adidas ATHLETICS is more than just a new sportswear collection, it’s dedicated to athletes with a specific philosophy: That sport is not just about physical skills but also…

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MediaCom SA claims five New Generation Awards

17 October 2016, Johannesburg – MediaCom South Africa, one of the world’s leading media agencies and a key part of GroupM – was recently recognised for its innovative and engaging digital campaigns at the New Generation awards, held 13 October. In total, MediaCom SA claimed 5 awards – 1 gold, 1 silver, and 3 bronze…

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Swim in the deep, don’t splash in the shallows

A typical Fortune 500 company used to take about 20 years to reach a $1Billion market capitalisation. The same thing took Google less than nine years. It took Uber and Whatsapp less than three, and Snapchat less than two. Common sense holds that in order to keep up with this ever changing world, employees need…

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