Mortimer Harvey signs Loyal Solutions partnership in India

JOHANNESBURG – 15 March 2016. After partnering with Danish company, Loyal Solutions A/S, to bring their state-of-the-art loyalty platform technology to Africa, the Middle East and Asia, Mortimer Harvey is pleased to announce their new partnership with top Indian direct marketing agency, Select Direct Marketing Communications. Leaders in their field for 25 years and, like…

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Digital opens the door for content marketing

More and more brands are getting into content marketing and those that are already onto it are doing more and spending more. Digital opens the door, says Neal Farrell, Narrative’s CEO, but quality and relevance are key. It was 1997 and I had just left my lucrative sales position at Car magazine to launch the…

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5 New Year’s resolutions every content marketer should make

 Happy 2016! To a new year and a fresh start. While we’re making personal resolutions on diets, habits and goals for the year, it’s opportune to make some on content marketing.  1. I will not confuse content marketing with advertising Soft sell is the key word in achieving this resolution. While advertising is a little…

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Demographica wins big at Assegai Awards 2015

Posted: November 13, 2015 With 10 wins out of 13 finalists at the annual Direct Marketing Association’s Assegai Awards last night, specialist advertising agency Demographica closes the door on 2015 with a celebratory bang. Demographica walked away with a host of awards including a much coveted Black Spear (of which only four were awarded on…

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Everyone has a story worth listening to

We spent 4 days running around Daveyton where we traced Jabu’s full story. We learned all about their “umbrella trees”, got lucky with locations and remembered, all over again, that everyone has a story worth listening to. Watch: DSTV Compact – Jabu’s Story  

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A labour of love

When we were asked to pitch on the opening AV for the Pendoring awards, we went for maximum charm, and stop motion. So we wrote songs (with the super-talented Zethu Mashika) designed and built characters and animated 3 minutes of good ol’ stop-motion over 5 months. PENDORING | Dankie Babel Watch: Babel

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Not bad for our first gig

We’re incredibly chuffed to have been part of Ireland Davenport’s recent success at both Cannes (Bronze) and Loeries (Gold) with their work for the War Museum. Watch: WAR MUSEUM Watch: War Museum

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Peermont appoints Demographica

Media release 22 June 2015 Johannesburg: Bespoke direct marketing advertising agency Demographica has been appointed as the preferred direct marketing agency for Peermont Hotels, Resorts and Casinos after a run of successful projects over the past 12 months. Peermont is recognised as an award-winning provider of exceptional entertainment, gaming, and premium accommodation and conferencing facilities,…

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DMA appoints Demographica CEO as chairman

Media release: June 2015 Johannesburg: Warren Moss, the Chief Executive Officer of bespoke direct marketing advertising agency Demographica, has been appointed as Chairman of the Direct Marketing Association of Southern Africa (DMASA) following his successful stint as Vice Chairman for the past two years. As the pre-eminent direct marketing association in South Africa, The DMASA…

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