Pricing financial services — why do the poorest pay the most?
Issued by DYDX, 8/22/2023 10:19:00 AM
Financial inclusion is one of those terms that sounds like it's a good thing, but the research seems to show it may really be a synonym for aggressive customer acquisition for long-term value extraction.
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Innovative unpackaged retailing shows promise for mass-market affordability
Issued by DYDX, 8/8/2023 12:39:00 PM
Packaging costs can contribute significantly to the overall price of products and services, with estimates suggesting that it can account for up to 40% of the total cost, although some products may see as low as 10%.
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IAB SA and dY/dX partner for standardised measurement currency for publishers
Issued by DYDX, 7/14/2023 1:49:00 PM
The Interactive Advertising Bureau South Africa has formed a three-year publishing industry measurement partnership with dY/dX, to provide a standardised measurement currency for publishers that can be used across the South African online industry.
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Fake news and advertising fraud: A growing threat to advertising spend
Issued by DYDX, 6/6/2023 12:15:00 PM
While many people associate the spread of fake news with malicious governments and political groups, the reality is quite different.
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Are we experiencing greedflation or inflation?
Issued by DYDX, 5/9/2023 12:31:00 PM
Companies would rather sell less for more money — this reduces the number of low-priced items available, which hurts consumers.
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KT Wash: Championing the change of laundry in nursery schools
Issued by DYDX, 5/9/2023 12:25:00 PM
KT Wash, has recently explored a pilot project that could see a breakthrough in laundry and washing powder market dynamics, targeted at over 26,000 nursery schools across the country.
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Artisanal chocolate levels up with the option to personalise sustainable slabs
Issued by DYDX, 2/22/2023 11:59:00 AM
Honest Chocolate now offers handcrafted bean-to-personalised bar chocolate delights for corporates looking to leave a memorable mark.
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Using digitisation to speed up analogue industries, using personal, not personalised selling
Issued by DYDX, 10/11/2022 11:21:00 AM
Digital platforms have changed the expectations of media buyers for all platforms to deliver the same level of speed and ease.
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Reduce, refill and reuse — How sustainability could change the face of Africa’s informal retail
Issued by DYDX, 9/9/2022 1:39:00 PM
The informal retail sector represents almost 40% of all retail in Sub-Saharan Africa. This vibrant market is innovative in meeting the requirements of its consumers, especially when it comes to meeting ever more stretched pockets.
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Will advertising destroy everything?
Issued by DYDX, 8/29/2022 11:38:00 AM
Advertising executives ranked as the least trusted of all professions.
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