FSC Forest Week - Climate Awareness Campaign 2022
Climate Awareness Campaign 2022
Campaign Run Date: 24 – 30 September 2022
HOOLA was commissioned by the Forest Stewardship Council (FSCTM) to develop a global campaign to celebrate the sustainable forestry efforts of Licence Holders and engage with them. FSC™ Forest Week aims to be an effective earned media and client engagement campaign
FSC Forest Week 2022 Campaign Case Study
Campaign Video 1
Campaign Video 2
Services
• Campaign strategy & concept
• Content design & production (digital & traditional media)
• Social media rollout plan
• Marketing toolkit
• Translation (9 languages)
• Media engagement
• Reporting
Outcome
HOOLA developed the FSCTM Forest Week 2022 campaign, which included the global campaign strategy, concept, design and rollout. The social media assets developed for the campaign toolkit were translated into 9 different languages which allowed Licence Holders, companies and the public to engage with the campaign in their preferred language around the world.
- None Specified
- HOOLA Agency
- None Specified
- None Specified