Retails

12/17/2018 4:24:27 PM

Sneakerness is a global sneaker event which came to Africa for the first time and we had the pleasure of introducing it. The event series
which has become known as the most important one on the European sneaker and footwear scene
took Jozi by storm. The idea is to buy
sell and exhibit the latest and hottest sneakers. Top-notch international brands and major sneaker stores
as well as private sellers and collectors from all over the country come together to buy
sell and swap footwear and street fashion
from classic and real rarities
to the newest trends in street culture. Alongside the finest sneaker vendors
visitors experienced street art
graffiti
music
as well as good food and drinks. We were responsible for managing all media elations and driving hype around the event - check some of it out at Yo Mzanzi
The Plug
Soweto Life magazine
Blaque
Book of Swag
as well as some of the videos below. https://www.youtube.com/watch?v=6kbc7TdEc5k https://www.youtube.com/watch?v=orY1W-5C_ic