Ads are a necessary part of the ecosystem,as they form a major source of revenue for online publishers. But many people have come to hate online ads and have welcomed ad blockers.
Amorphous Stride’s CEO, Grant Shippey, looks at how both small and big brands can increase their return on marketing investments if they use their own data to target shoppers more effectively.
Amorphous Stride’s Dot Network helps marketers understand the unique behaviour and needs of an audience and how to use that info to reach them in a highly specific and effective way.