KLA, the exclusive partner for YouGov in sub-Saharan Africa, has released the seventh edition of The Quarterly Buzz, tracking brands with the most ‘Buzz’ in the market.

Black Friday is a key event on the global retail calendar, driving record sales and offering major discounts to consumers.

Alternative schooling models are here to stay. A survey by KLA using YouGov Profiles, shows that it's a combination of personalised learning, flexibility, and technological advancements like AI and learning analytics that will likely continue to shape the future of education in South Africa.

In this world of carefully curated digital content, we’re seeing a new trend emerge — the rise of the financial influencer, or fin-fluencer. Fin-fluencers have gained popularity among Gen Z, with 39% of this generation following them for financial advice.

Pioneering advancements in fitness technology are reshaping how individuals approach their health and wellness journeys.

KLA, the exclusive partner for YouGov in sub-Saharan Africa, has released the sixth edition of The Quarterly Buzz, tracking the brands with the most ‘Buzz’ in the market.

KLA, a consumer insights agency, is pleased to announce the appointment of Babalwa Donkrag as Managing Director.

A survey by consumer insights agency KLA reveals how consumer demand is changing the way food companies package their product, with more awareness and consideration for the environment.

The article unpacks research results from Consumer Insights Agency, KLA into the future of gamification of retail in South Africa.

With the countdown to the elections, consumer insights company, KLA couldn't resist immersing itself in the buzz, engaging directly with people on the ground to capture the genuine mood of the moment.