As the vaping trend gains momentum, KLA has conducted a study into why vaping is attractive to South Africans, particularly the youth, the current laws regulating its use, and the possible health effects.
As podcasts continue to gain traction, brands have a significant opportunity to leverage this opportunity to connect with consumers.
KLA, the exclusive partner for YouGov in the sub-Saharan region, proudly presents the fourth edition of the Quarterly Buzz, marking a full year of tracking the market's most buzz-worthy brands.
Veganism and vegetarianism are impacting dietary preferences in South Africa, driven by a surge in environmental and health-conscious decisions which presents immense potential for growth in this market.
Consumer insights company KLA, undertook a study using the YourView tool to delve deeper into understanding consumer switching behaviour in the realm of telco services.