Embracing the production renaissance: The evolution of creativity, efficiency, and innovation
Issued by Association for Communication and Advertising, 11/20/2024 9:53:00 AM
Katherine Jones and Hylton Heather explore the pivotal role of production in today’s advertising industry and how it has evolved from a back-office function to a strategic driver of creativity and efficiency.
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Transformation in South Africa's advertising industry: Moving beyond compliance to genuine change
Issued by Association for Communication and Advertising, 11/5/2024 12:13:00 PM
Sharleen James, Chairperson of the ACA, addresses the gap between compliance and genuine transformation in South Africa’s advertising industry.
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Announcing the 2024 Effie Awards South Africa winners
Issued by Association for Communication and Advertising, 10/25/2024 12:12:00 PM
The 2024 Effie Awards South Africa Gala, held on the 24th of October at The Tryst in Woodmead, Johannesburg, celebrated outstanding marketing effectiveness.
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Reigniting the industry: The ACA’s bold path forward
Issued by Association for Communication and Advertising, 9/19/2024 11:39:00 AM
Sharleen James, Chairperson of the ACA, outlines the association’s bold new direction, emphasising key initiatives such as the formation of industry-specific ‘Tribes’.
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Effie SA holds thought-provoking dialogue on the effectiveness of influencer marketing
Issued by Association for Communication and Advertising, 9/9/2024 1:53:00 PM
Effie Awards South Africa recently hosted an insightful dialogue at Discovery HQ in Sandton, focused on the evolving role of influencer marketing in achieving marketing effectiveness.
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2024 Effie Awards finalists announced
Issued by Association for Communication and Advertising, 8/14/2024 11:59:00 AM
Effie South Africa is pleased to announce the 26 finalists in the 2024 Effie Awards South Africa programme following the first round of judging which took place at the end of July.
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Effie to join Ascential’s LIONS division to amplify offer for marketing and creative industries
Issued by Association for Communication and Advertising, 8/12/2024 11:20:00 AM
Ascential plc, the specialist events, intelligence and advisory company has entered into an agreement to acquire the commercial assets of Effie, the global benchmark in marketing effectiveness.
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2024 Effie Awards South Africa grand jury announced
Issued by Association for Communication and Advertising, 8/12/2024 11:16:00 AM
Effie South Africa is proud to announce the Grand Jury for the 2024 Effie Awards.
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Upcoming Effie dialogue to focus on influencer marketing and marketing effectiveness
Issued by Association for Communication and Advertising, 8/1/2024 7:00:00 PM
Effie South Africa is thrilled to announce the upcoming dialogue exploring the effectiveness of influencer marketing.
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2024 Effie Awards South Africa judges announced
Issued by Association for Communication and Advertising, 7/2/2024 5:42:00 PM
The Association for Communication and Advertising and Effie South Africa are delighted to announce the Jury for the 2024 Effie Awards.
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