In South Africa, girls as young as 10 are singing lullabies to babies they were never old enough to have. Amnesty International’s latest “Lullaby” campaign confronts the reality of the rise in children raising children.
Directed by Zee Ntuli and produced by Darling Films, the hero film is built from over 300 photographs, where photography, edit and score all embody a single idea.
Chicken Licken has once again raised the bar for local storytelling with its latest campaign, SoulSister – Anything for a soul sister.
A blood-stained newspaper front-page campaign highlights the impact of period poverty on millions of South African schoolgirls and calls for support to provide free sanitary products.
Joe Public delivered a strong performance at The One Show 2026 in New York on 15 May, taking home three Bronze Pencils and three Merit Awards at one of advertising’s most prestigious global competitions.