Penquin's Ryan Nofal breaks down the forces that reshaped how South African brands connect, compete and stay relevant heading into 2026.
Penquin's Strategy Director, Thando Mxosa, talks on how brands have turned Black Friday into an echo chamber of sameness, calling for marketers to reconnect with real South African consumer behaviour and rebuild strategy with honesty, humanity, and courage.
A thoughtful exploration by Maria Berrios-Carter, our Creative Director — Copy, on how embracing intentional pauses and quiet moments can unlock deeper creativity and stronger ideas in a fast-paced industry.
In a crowded market, Penquin CEO Veronica Moleele makes a bold case for why creative risk-taking isn't reckless — it's the secret to work that truly resonates and delivers results.
Insights from Penquin’s HR Director, Annemie Burger — truly meaningful 2026 goals start with honest self-reflection, intentional choices, and defining success on your own terms.