Why the best clients build agency partnerships, not supplier lists
Issued by Penquin, 6/24/2026 10:30:00 AM
Sean Devlin, Business Development Director at Penquin, explains why brands unlock stronger strategic value, better creative work and more meaningful business results when they treat agencies as true partners rather than suppliers.
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Running on empty? Why mid-year fatigue is real and what you can do about it
Issued by Penquin, 6/10/2026 2:00:00 PM
Annemie Burger, HR Director at Penquin, unpacks why mid-year fatigue is hitting employees hard and shares practical ways to reset energy, focus and wellbeing before burnout takes over.
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Why brands must humanise the AI narrative to preserve consumer trust
Issued by Penquin, 5/28/2026 8:00:00 AM
Mandy Davis, Managing Director at Penquin, explores why brands need to humanise how they communicate about artificial intelligence in order to build trust, manage perception and protect long-term reputation in an era of rapid technological change.
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Penquin strengthens team with strategic new hires as agency growth gains momentum
Issued by Penquin, 5/28/2026 8:00:00 AM
Penquin announces a strong period of agency growth, marked by strategic new hires across client service, digital, media, creative and HR, strengthening its capabilities and expanding its capacity to continue delivering impactful work for clients.
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Why influencer marketing budgets are shifting back to authentic creator-led content in 2026
Issued by Penquin, 4/28/2026 8:00:00 AM
Michelle Swart, Head of Digital and Social Media at Penquin, reveals why glossy influencer campaigns are losing their grip in 2026 as brands shift budgets toward creators who bring real trust, cultural relevance, and genuine community connection.
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The power of the unexpected: Why we lead with unreasonable hospitality
Issued by Penquin, 4/21/2026 8:00:00 AM
Veronica Moleele, CEO of Penquin, shares why leading with unreasonable hospitality has become one of the agency’s most powerful differentiators and a driver of lasting client relationships.
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What clients really want from agencies in 2026 (And what they won’t pay for)
Issued by Penquin, 4/20/2026 9:00:00 AM
Neill Robertson, Client Service Director at Penquin, unpacks the hard truth about what clients will demand from agencies in 2026, and the costly habits they will no longer tolerate.
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Why creative risk-taking is essential for advertising success
Issued by Penquin, 3/23/2026 9:00:00 AM
Veronica Moleele, CEO of Penquin, challenges brands to abandon safe, forgettable advertising and embrace bold, purposeful creative risk-taking as the key to breaking through and driving real business impact.
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Why 2026 marketing success lies in the ‘why,’ not the ‘what’
Issued by Penquin, 3/5/2026 9:00:00 AM
Penquin’s Strategy Director, Thando Mxosa, argues that true marketing success in 2026 will come from understanding human motivation and the ‘why’ behind behaviour, not just obsessing over data and dashboards.
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Why Gen Z is quietly switching off brands that don’t walk the talk
Issued by Penquin, 2/16/2026 9:30:00 AM
Penquin's ECD — Digital, Nicole Glover reveals why Gen Z is quietly muting brands that say the right things but fail to live their values in 2026.
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