Why TVCs still matter in a hyper-digital world
Issued by Penquin, 9/16/2026 8:00:00 AM
As marketers race to keep up with the latest digital trends, Penquin's Marnelle van der Merwe, Traditional Media Director, and Justin Beachcroft-Shaw, Video Production Specialist, make the case for why TV remains the ultimate.
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The era of “feel-good marketing”: Why positivity and purpose-driven storytelling is cutting through the noise
Issued by Penquin, 9/9/2026 12:00:00 PM
In a world overloaded with content and cynicism, Andrion van der Merwe, Head of Production at Penquin, reveals why brands that lead with purpose, optimism and genuine human connection are winning attention where others are being ignored.
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Penquin strengthens leadership team with appointment of new Chief Creative Officer and Strategy Director
Issued by Penquin, 8/27/2026 8:00:00 AM
With the appointment of Albert De Andrade and Lerato Moleko, Penquin supercharges its creative and strategic energy.
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Why the best marketing leaders don't always start in marketing
Issued by Penquin, 8/26/2026 2:19:00 PM
Managing Director, Mandy Davis reflects on an unconventional career journey and the lessons in resilience, growth and leadership she hopes will inspire women this Women's Month.
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Award-winning gin brand Ginologist appoints Penquin
Issued by Penquin, 8/12/2026 9:00:00 AM
Award-winning premium gin brand Ginologist has appointed Penquin, as its strategic brand and communications partner to support its next phase of growth.
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Has digital marketing become too optimised to be memorable?
Issued by Penquin, 7/27/2026 11:02:00 AM
Nicole Glover, Executive Creative Director — Digital at Penquin, explores whether digital marketing’s obsession with optimisation has made brands less memorable and why the future belongs to work that feels more human, emotional and distinctive.
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ROI doesn’t happen overnight: What long-term partnership really looks like
Issued by Penquin, 6/30/2026 9:00:00 AM
Veronica Moleele, CEO of Penquin, explains why real ROI is built through long-term partnership, trust, and brand thinking that plays the long game.
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Why the best clients build agency partnerships, not supplier lists
Issued by Penquin, 6/24/2026 10:30:00 AM
Sean Devlin, Business Development Director at Penquin, explains why brands unlock stronger strategic value, better creative work and more meaningful business results when they treat agencies as true partners rather than suppliers.
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Running on empty? Why mid-year fatigue is real and what you can do about it
Issued by Penquin, 6/10/2026 2:00:00 PM
Annemie Burger, HR Director at Penquin, unpacks why mid-year fatigue is hitting employees hard and shares practical ways to reset energy, focus and wellbeing before burnout takes over.
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Why brands must humanise the AI narrative to preserve consumer trust
Issued by Penquin, 5/28/2026 8:00:00 AM
Mandy Davis, Managing Director at Penquin, explores why brands need to humanise how they communicate about artificial intelligence in order to build trust, manage perception and protect long-term reputation in an era of rapid technological change.
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