Publicis Groupe Africa is proud to celebrate the recognition of Andrea Quaye, who has been named Marketer of the Year at this year's Bookmark Awards.
Publicis Groupe Africa has landed 21 finalist nominations at this year’s Bookmark Awards, with Machine, LePub and StudioOne recognised for work spanning audience engagement, content, AI, experience design and technology.
Publicis Groupe Africa has appointed Jarred Trembath as Head of Influential, Sub-Saharan Africa, to lead the growth and evolution of the group's integrated creator marketing capability across the region.
The most interesting thing about nostalgia in marketing right now is how quickly the past is being turned into something people can book, buy, wear, watch, collect and share.
Despite increasingly sophisticated data and analytics, many organisations still struggle to achieve meaningful, differentiated, and lasting growth.