Nielsen Sports South Africa has appointed Duncan Stead, formerly Operations Team Lead at Naked Financial Technology as Business Development and Client Services Lead.
It’s no secret that sports-mad South Africans love soccer. According to Nielsen Sports SA data, national pride is still in the top spot, with the 2023/24 season of Betway Premiership dominating viewership.
On Friday, 23 August 2024, Nielsen Sports SA hosted the latest edition of its Annual Trends Breakfast.
2023 was an eventful year for sports fans. Highlights include the Africa Cup of Nations, which achieved record-breaking viewer numbers and reinforced football’s status as the continent's favorite sport.
Whether you call it football, soccer, or “The Beautiful Game”, it remains the world’s most-watched sport, with around 40% of the global population interested in it.