Company News

To mark Women’s Month, consumer insights agency KLA used YouGov Profiles data to explore how South African women are engaging with brands in 2025.

Only the brave are lions. It’s not a slogan — it’s a strategy.

BusinessTech was the clear victor in the business category, with approximately 18 million page views.

Penquin is celebrating 25 years of delivering innovative, results-driven marketing that has shaped some of South Africa’s most iconic brands.

Effie South Africa has announced that 44 finalists have been selected following the first round of judging for the 2025 programme.

Penquin has been recognised in the 2024 SMARTIES Business Impact Index for its creative excellence and ability to deliver measurable business results.

Women’s Month is a powerful pause point and a chance to reflect not only on how far women have come, but also on the realities that they are still reshaping every day.

Effie Awards South Africa has announced the senior panel of industry leaders who will serve on the 2025 Grand Jury.

Celebrating collaboration, creativity and community in South African marketing.

In Sub-Saharan Africa’s fast-changing digital landscape, where growth depends on cultural relevance and local nuance, dentsu X helps brands rise above the algorithmic noise by designing experiences that are anything but average.

Jonathan Elcock argues that South African businesses are clinging to outdated app-based engagement strategies, even as consumer behaviour shifts radically toward consolidated digital environments like WhatsApp.

New report reveals signals behind South Africa’s fast food choices.