About Us & FAQ
Creating a Profile
Step 1
- Agencies: Register your agency (full service through to specialists) so marketers may find your profile
- Agency suppliers: Register your business so agency execs may find your profile
- Marketers: Register as a site member (no public listing, enables shortlist and comparison data saves)
Add in your business/agency name, account username (the email address to be associated with the account) and your password.
Step 2
Check your email for confirmation that your account was created (check your spam folder if it does not arrive in your inbox). Click on Verify Account.
Step 3
Login to your account
Step 4
Access your dashboard and select Company Profile (shown as incomplete). Add your business details. Fields marked with an * is required information for the profile to save. NEW: Add team members to your profile.
Step 5
Select Overview (shown as incomplete). Add your profile data here (your 'about us' essentially) and save.
Step 6
Select Appearance. Add your business logo and a banner image to your profile. Select a colour scheme for your profile. Hit Save Settings.
Step 7
Your profile has been submitted to the Ramify team for approval. We will not approve incomplete profiles. Registered but incomplete profiles will be deleted after 30 days.
Step 8
Want a news room and added benefits of a Premium subscription. Contact us for details.
Premium Profiles
Upgrade your subscription to boost your Ramify.biz search visibility and receive additional exposure on MarkLives.com’s newsletter and associated social media channels and receive 25 FREE subscriptions to MarkLives’ weekly paid for newsletter for the duration of your Ramify contract. Our Ramify.biz press office service offers you access to MarkLives’ premium audience of advertising and marketing decision makers.
Contact us to upgrade your profile.
620 agencies. 220 + suppliers. 250 registered marketers.
The cost
Contact us to upgrade your profile to Premium! The once-off fee is R14 373 (incl VAT, ex Agency Com) for a 12 month contract, payable as a single sum at the start of your contract. No limit on the number of press releases you can upload, no top-ups, no need for ectra credits. Plus 25 subscritptions to our premium edition for members of your team and/or key clients.
What is MarkLives?
About us: MarkLives.com offers a weekly, subscriber-based trade publication to marketing, media and advertising professionals. Find past newsletter editions at https://www.marklives.com/newsletters. We also offer a website at https://www.marklives.com/ (some content is paywalled).
Distribution: We have nearly 6000 industry (advertising, media and marketing) professionals receiving our newsletter every week. The newsletter enjoys a very high open rate – currently it averages out at 67% every week across the year (average email newsletter open rate world-wide sits at 21.5%, according to the Email Marketing Benchmarks Report, showing how engaged our own readers are).
Target Audience: South African advertising, marketing and media professionals including marketing directors and managers and company CEOs.
Why they read us: MarkLives
remains South Africa’s only journalism-driven online platform for
industry news, opinion, analysis, case studies, profiles and marketing
innovations.
What is Ramify?
Ramify.biz, which launched in 2016, connects marketers to agencies, and agencies to service providers and suppliers.
What is the company news room service?
A company news room allows you to promote current accounts wins, campaign launches, promotions and other company news in your profile. Headlines are featured on the front page of MarkLives.com, the MarkLives email newsletter, the @MarkLives and @Ramifybiz Twitter accounts and Ramify.biz Facebook page —putting your news headlines in front of an niche audience of marketing and advertising personnel across South Africa, Africa and the rest of the world. This option is only available to paid-for Premium profiles.
What do I get for going Premium
Your free Ramify.biz profile is upgraded with access to premium features, including:
- Boosted search visibility (think Google — RELEVANT paid-for profiles appear first in alphabetical order, followed by non-paid-for search results).
- The ability to add a showcase portfolio, saving potential clients time in finding and accessing your portfolio of work.
- A company news room for highlighting your current accounts wins, promotions, campaign launches and other company news.
- Exposure through the publication of and links to your news room content via marklives.com, MarkLives newsletter, Facebook (Ramify) and Twitter (@MarkLives and @Ramifybiz).
- All paid for content are clearly marked as being served via Ramify to ensure MarkLives’ impeccable editorial integrity remains intact.
Target audience
South African advertising, marketing and design professionals, including marketing directors, marketing managers and company CEOs.
DO GOOD. Invest in keeping top of mind through access to our growing readership of senior marketers.
BE GOOD. Invest in the broader industry and support the future of journalism driven coverage of your market and its contribution to the national economy.
Register your free agency/supplier profile on Ramify.biz
1. Visit Ramify.biz http://ramify.biz/register/business-type/
2. Click Account Agency (or Supplier & Services if relevant).
3. Complete your free profile.
4. Once you’ve completed your profile, we will approve and publish the profile on Ramify, within 24 hours.
5. To upgrade to a Premium profile, follow steps 1–4 and drop us a note asking for our booking form.
The who, why and how
- Where do I create a profile on Ramify?
Register your agency (full-service through to specialist) so marketers may find your profile.
By listing your agency in our database, you increase your visibility to our audience of marketers, pitch consultancies, investors and talent.
What you can do
Activations, Advertising, ATL, B2B, Brand Design, BTL, Content, Creative
CRM, Data, Design, Digital, Direct, Events, Experiential, Full Service
Internal Branding, Investor Relations, Loyalty, Marketing, Media Buying
Media Planning, Media Sales, Mobile, PR, Programmatic, Promotions
Reputation, SEO, Shopper, Social, Sponsorship, Strategy
Register as an Agency Supplier or Media Owner
Are you a service provider and supplier to agencies? By creating a profile here, you allow ad agency execs to find project partners — based upon skill sets — for expanding project capacity.
What you can do
Animation, Audio, Awards, Conferences, Dev, Education, Equipment
Film, Media Owner, OOH. Organisations (Trade), Post Production
Print, Production, Recruitment, Research, Tech, Training, TV, Radio & Audio
Register as an individual/marketer
Register to access our full set of services as an individual. You choose the skill sets you require (Digital, PR, Full Service, BTL etc) and our search results return a matching list of agency profiles. You may then refine your search through a variety of options, including specifying a BBBEE level, revenue range, experience in specific industry sectors, network ownership vs independent ownership etc. After that, shortlist the agencies/suppliers you prefer and pull comparative data for reviewing and saving.
Where is the revenue model in all of this?
We are making use of a freemium revenue model. The listing for agencies and agency suppliers is free of charge. But how do you stand out in the crowd? How do you increase the likelihood that you land on one of the shortlists marketers can create to compare possible partners on the site? For an annual fee (R14 373 per annum), we add a company news office service and portfolio to your profile. Premium clients also receive boosted search visibility and additional exposure on our industry new site MarkLives.com.
More good reasons to upgrade to a premium profile.
Our paid-for, upgraded profile service, offers numerous value-added functionality. This includes:
- Boosted search visibility (think Google — RELEVANT paid-for profiles appear first in alphabetical order, followed by non-paid-for search results.
- A company news room allows you to include current accounts wins, promotions, campaign launches and other company news in your profile.
- The ability to add a showcase portfolio, saving clients time in finding and accessing your portfolio of work.
- Exposure through the publication of company news room headlines on industry news site MarkLives.com.
How do I set up a Premium Profile?
List your business.
Complete your free profile.
Once you’ve completed this, we will then approve and publish the profile on Ramify.
Contact us to let us know you want to upgrade your profile
We will then manually upgrade your new profile to Premium, at which point you will be able to access all our Premium features.
What does a Premium profile cost?
Purchase a Premium Profile for only R14 373 a year (including VAT).
How do I post a news article in my Company News Room?
Please see our guide to adding press releases to your Company News Room.
The who, why and how
What is Ramify?
Ramify connects marketers to agencies, and agencies to service providers and suppliers. Create shortlists, compare agencies or suppliers, and find people you want to work with!
What does ‘ramify’ mean?
The verb “ramify” describes something that branches off or spreads, like the new subway lines that ramify across a city and reach even the neighbourhoods farthest from the center. [Source]
For us, it means helping you grow your business and branching out by connecting partners active in advertising and marketing.
How does it work?
Agencies and suppliers submit information into our database. Marketers and agency clients specify their partner requirements in our search function and relevant results are returned. Clients can then shortlist agencies/suppliers and pull comparative data for review.
How does the match function actually work?
Marketers choose which skill set they require (digital, PR, full-service, BTL etc.) and agencies listing that skill set on their profiles show in our search results. Marketers may then refine their search through a variety of options, for example, by specifying a BBEEE level, revenue range, experience in specific industry sectors, even network ownership (or decide to look only for independent agencies). Marketers are then able to shortlist the agencies/suppliers they prefer, based on the information contained in the individual agency profiles, and pull comparative data for reviewing and saving.
What makes you unique?
There are databases containing this kind of agency information but they all sit behind walls. Agencies either pay to be listed (directly or indirectly — for example, through membership fees to a trade organisation) or marketers pay to access the database. Nowhere is there a comprehensive database of agencies that is freely available and accessible to both marketers and agencies, built specifically for agency search and selection.
We are disrupting these closed environments and democratising the information they contain. We believe all agencies, big and small, should be able to list their information in a central resource, and that marketers should be able to access it free of charge. It empowers both parties and grows the industry.
How to use Ramify
How does a professional pitch process work?
Please see our guide on pitching best practice as supplied by the ACA.
Should I make a business decision based upon the information supplied by this website?
The material on this site is provided for general information only and should neither be relied upon nor used as the sole basis for making decisions without consulting primary sources of information. We are not responsible if the information made available on this site is not accurate, complete or current. Any reliance upon the material on this site is at your own risk.
This site may contain certain historical information. Historical information, necessarily, is not current and is provided for your reference only.
Are you trying to displace pitch consultants? [We get asked this one a lot!]
Ramify.biz is not designed to replace pitch consultants. But we now allow marketers an alternative to what is often an expensive and time-consuming process. Especially smaller and mid-sized brands — or larger brands with very hands-on marketing execs — will benefit from using the service.
It might even impact on how procurement handles pitches; instead of very broad requests of interest, marketers may now submit a precompiled shortlist to their procurement departments to kick off the process.
We believe that Ramify.biz will evolve into a critical business-acquisition tool for ad agencies and also allow them to inform the market as they expand their own service portfolios.
Help
I’ve found a profile that was created without management sanction on Ramify. What can I do?
Email us so we may investigate and, if necessary, delete the profile in question.
I’ve found a profile that contains incorrect information. How do I report it?
Please contact us with the suspect account name, specify the incorrect information, and we will investigate.
Where must agencies and suppliers be based to be able to register a profile?
We are only listing agencies and suppliers based in Botswana, Kenya, Mauritius, Namibia, Nigeria, South Africa, Tanzania, Uganda, Zambia and Zimbabwe. We will be launching into other markets soon. Please leave your contact details with us and we will email you when we launch in your home market.
Where may I access your Terms & Conditions?
Please find it here.
How to use Ramify
You can search Ramify.biz and skill set or agency name (select Agencies, type in name and hit search).
Search by Skill Set:
- Marketers choose the skill sets they require (digital, PR, full-service, BTL etc)
- Our search results return a matching list of agency profiles
- Marketers then refine their search through a variety of options, including specifying
- BBBEE level
- revenue range
- experience in specific industry sectors
- network ownership vs independent ownership
Marketers then shortlist the agencies/suppliers they prefer, and pull comparative data for reviewing and saving. You need to be have a registered Marketers profile to save shortlists.