Company News
Retail media has a measurement problem, and standardisation is the solution
Issued by dentsu , 6/18/2026 2:38:00 PM
Retail media has quickly become one of the fastest-growing segments in the marketing ecosystem.
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It’s not you. It’s who you shoot with
Issued by Spitfire Films , 6/18/2026 11:47:00 AM
When deadlines are tight and expectations are high, you just have to have a Director with the X-factor.
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Is it time for CMOs to demand outcomes, not activity, from their agencies?
Issued by Incubeta , 6/18/2026 10:49:00 AM
Boards, CMOs and FDs are no longer asking who can run their campaigns, but rather who will share risk on producing the results that matter. The industry needs more than a performance agency to meet these needs.
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You just know it’s going to work brilliantly — BIC finds the perfect match in AK
Issued by Spitfire Films , 6/18/2026 9:50:00 AM
It’s a name you know, you love, and can always rely on.
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Death becomes her — Katlego captures all the drama for Metropolitan
Issued by Spitfire Films , 6/18/2026 9:39:00 AM
As Gogo says, you can’t choose how you came into this world. But you can choose Metropolitan.
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How to reach car buyers in South Africa
Issued by Broad Media , 6/17/2026 10:34:00 AM
TopAuto offers many different advertising products — and our marketing team will help you build the perfect marketing strategy.
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The real shift isn’t technological. It’s psychological. Tahaab Rais joins the Nedbank IMC 2026 line-up
Issued by Nedbank IMC Conference , 6/17/2026 9:24:00 AM
Tahaab Rais joins the Nedbank IMC 2026 line-up with a practical keynote on the human side of change, exploring how behaviour, decision-making and motivation shape marketing in a technology-driven world.
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ReachPlayers joins the IAB gaming task force to reshape how brands invest in gaming
Issued by ReachPlayers , 6/15/2026 11:15:00 AM
ReachPlayers has been selected as one of 18 companies joining the IAB's task force to establish the measurement standards, brand suitability frameworks, and buying models needed to bring gaming into the mainstream media plan.
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Why "waiting for infrastructure" doesn’t work
Issued by eatbigfish Africa , 6/11/2026 11:25:00 AM
‘We’ll expand into Africa once the infrastructure is ready.’ Yet the businesses winning in Africa didn’t wait. They built the infrastructure, worked around it, or bypassed it entirely.
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Boost your marketing by 20 to 60 per cent with advanced ad fraud analytics
Issued by TruthsetsOnline.com , 6/11/2026 8:15:00 AM
Advanced forensic analytics, as opposed to verification (probabilistic), reveals the truth about your campaign: how many real people see your ad.
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VGP Recruitment powers The Mark Awards After Party as industry celebration returns
Issued by The Mark Awards , 6/11/2026 8:00:00 AM
In an industry shaped by collaboration, creativity and shared ambition, moments to come together in person matter more than ever.
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Running on empty? Why mid-year fatigue is real and what you can do about it
Issued by Penquin , 6/10/2026 2:00:00 PM
Annemie Burger, HR Director at Penquin, unpacks why mid-year fatigue is hitting employees hard and shares practical ways to reset energy, focus and wellbeing before burnout takes over.
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