Company News

Influencer marketing has matured from a niche experiment into a multibillion-dollar force. By 2025, global creator spend has exceeded $30 billion and in South Africa nearly two-thirds of brands plan to increase their influencer budgets this year.

In the final session of the 2025 Marketing Masterclass series, eatbigfish Africa's David Blyth explored how marketers can cut through today's overwhelming clutter.

Rogerwilco clinched 16 honours at the 2025 Assegai Awards, including Best in Class, celebrating its innovative work across three major client campaigns.

By featuring on Business Talk, business leaders are able to share their insights while positioning their brands as leaders in their respective sectors.

Independent creative agency Wonder has been awarded the prestigious Newcomer of the Year title at the 2025 Assegai Awards, marking a significant milestone for the young, purpose-led company.

Clockwork secured seven wins at the Assegai Awards 2025, including the prestigious Christine Duval Award, recognising long-term excellence and impactful, purpose-driven work.

Walk into a fashion week runway show and you’ll notice something immediately: fashion doesn’t just sell clothes. It sells a point of view, a feeling, a world you want to step into.

The 2025 Nedbank IMC White Paper captures the essence of where marketing meets meaning in Africa’s evolving business landscape.

A MyBroadband survey shows that 94% of our readers will start looking for deals weeks before the big day.

The penultimate session of the 2025 Marketing Masterclass series made a persuasive case that humour, when done right, is a serious business tool. It drives cultural relevance, builds emotional connection, and, as Savanna and Chicken Licken prove, delivers measurable commercial returns.

Clockwork's A Moment to Forget, created in partnership with Adasa, has been ranked 20th among the 40 best campaigns at the 2025 Global SABRE Awards.

Using data from YouGov Profiles, consumer insights agency KLA provides a lens into how South Africans are thinking about travel, revealing not just how people plan their holidays, but also what they believe travel represents in their lives.